Style Design of Intelligent Children's Shoes based on AHP and Kansei Engineering

In order to gain an in-depth understanding of consumers' functional and emotional needs of smart children's shoes, a questionnaire scoring survey was conducted for parents of children aged 3-6.Firstly, the order of five functional requirements of intelligent children's shoes was obtained by using AHP : accurate positioning, comfort temperature control and movement data monitoring ranked second, healthy growth guidance and intelligent reminders. Secondly, on the basis of functional ranking, 9 groups of perceptual vocabulary were selected and the mean value and factor analysis of 9 sample style maps were carried out with the help of Kansei engineering method.The results showed that parents' perception of different styles of smart children's shoes varied greatly, and the comprehensive scores of samples no. 8 and No. 3 were the highest and lowest. Comfortableness and scientificity are two main factors that affect parents' emotional demand for intelligent children's shoes.