Abstract: This paper explored the value of Yao embroidery intangible cultural heritage in the application of luggage products, analyzed the difficulties faced, and proposed the corresponding solutions and methods. In the context of the impact of modern market economy, the problem of cultural loss of handicraft skills caused by the impact of mechanization and modern production mode should be solved. The in-depth integration and evolution of traditional culture and modern technology will promote the cross-border cooperation in intangible cultural heritage and encourage the industrialization of intangible cultural heritage technologies through creativity. Starting from the core value of Yao embroidery cultural and creative industry, the Yao embroidery cultural heritage was integrated into luggage products, providing new ideas for enhancing the core competitiveness of luggage industry. The cross-border cooperation between Yao embroidery and luggage products can promote the active inheritance of Yao embroidery skills and culture, accelerate the transformation of economic benefits of luggage cultural and creative products, and further push the inheritance and development of local intangible cultural heritage.